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Type: BOOK - Published: 2016-05-16 - Publisher: Pan Macmillan
This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country'
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Language: en
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Type: BOOK - Published: 2016 - Publisher:
Language: en
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Type: BOOK - Published: 2015-04-01 - Publisher: Penguin UK
An adman constantly strives to connect market research data to insight on a winning campaign. Ambi Parmeshwaran has developed a fascination for how Indians are
Language: en
Pages: 262
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Type: BOOK - Published: 2016-01-27 - Publisher: Penguin UK
What makes Piyush Pandey an extraordinary advertising man, friend, partner and leader of men? How does he manage to exude childlike enthusiasm, and bring such d