A rose by any other name would smell as sweet-but would a company by any other name sell as well? That's the million-dollar question behind every brand! More of

A rose by any other name would smell as sweet-but would a company by any other name sell as well? That's the million-dollar question behind every brand! More of

Learn about the innovative entrepreneurs behind well-known brand names and what it took to make their dreams a reality. With TIME content and images, this high-

A rose by any other name would smell as sweet-but would a company by any other name sell as well? That’s the million-dollar question behind every brand! More