This handbook is the fourth in a series of joint publications by the European Travel Commission (ETC) and the World Tourism Organization (UNWTO) in the area of

The fully updated and extended edition of the ETC/UNWTO Handbook on E-Marketing for Tourism Destinations presents a comprehensive overview of the continuously c

The fully updated and extended edition of the ETC/UNWTO Handbook on E-Marketing for Tourism Destinations presents a comprehensive overview of the continuously c

The planning, design, management and marketing of experiences for tourism markets is a major challenge for tourism destinations and providers in a globalized an