Economics for Managers, Global Edition
Author | : Paul G. Farnham |
Publisher | : Pearson Higher Ed |
Total Pages | : 553 |
Release | : 2015-02-27 |
ISBN-10 | : 9781292077789 |
ISBN-13 | : 1292077786 |
Rating | : 4/5 (786 Downloads) |
Download or read book Economics for Managers, Global Edition written by Paul G. Farnham and published by Pearson Higher Ed. This book was released on 2015-02-27 with total page 553 pages. Available in PDF, EPUB and Kindle. Book excerpt: For one semester MBA Managerial Economics courses Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.