Dragon Multinational
Author | : John Alwyn Mathews |
Publisher | : Oxford University Press, USA |
Total Pages | : 273 |
Release | : 2002 |
ISBN-10 | : 9780195121469 |
ISBN-13 | : 0195121465 |
Rating | : 4/5 (465 Downloads) |
Book Synopsis Dragon Multinational by : John Alwyn Mathews
Download or read book Dragon Multinational written by John Alwyn Mathews and published by Oxford University Press, USA. This book was released on 2002 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mathews examines a handful of multinationals from the "Periphery" that have globalized their operations extremely rapidly. These firms have utilized strategies of international linkage and leverage to speed their global coverage. Mathews contends that the new global business world will offer unprecedented opportunities for firms that know how to enmesh themselves in global networks.