This unique book is positioned at the crossroads of strategic management and international business. Based on an in-depth literature review, the author empirica

This indispensable guide for the creative manager takes readers on a powerful, comprehensive, and illuminating tour through the fields of strategic management.

Technology is a key driver behind the effects of contemporary globalization on business and other organizations worldwide. Understanding this phenomena in conne

"Dr Lukasz Wroblewski's book Culture Management: Strategy and Marketing Aspects clearly recognises that the pressures on the cultural sector in the 21st Century

This book challenges the universal applicability of strategic management concepts. It argues that it is necessary to pay attention to contextual facets of the e