An effective customer relationship management strategy can deliver a step change in customer engagement, profitability, revenue growth and sustainability. This

Social networking venues have increased significantly in popularity in recent years. When utilized properly, these networks can offer many advantages within bus

The new, 2nd edition of the Key Account Manager's Pocketbook gives practical advice on how to keep and develop important customers, thereby maximising ongoing r

What makes The Management Bible special is that all the knowledge you need on management has been encapsulated in one comprehensive, handy volume. Covering topi

Super series are a set of workbooks to accompany the flexible learning programme specifically designed and developed by the Institute of Leadership & Management