Download or read book Cracking the Code written by Jim Mellon and published by John Wiley & Sons. This book was released on 2012-05-14 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything you need to know about the most important trend in the history of the world Within most people's lifetimes, the developments in the biotechnology sector will allow us to live increasingly long and healthy lives, as well as provide us with technological innovations that will transform the way we live. But these innovations offer more than just hope for a better life, but hope for better returns too. Financial returns of incredible magnitude await savvy investors and businesspeople who can see the massive changes on the horizon. This book details these fast-moving trends and innovations and offers extensive advice on how to profit from them in business and investing.