Download or read book Conservative Orators from Baldwin to Cameron written by Richard Hayton and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: How do Conservative politicians strive to communicate with and influence the electorate? Why have some proven more effective than others in advancing their positions and ideological agendas? How do they seek to connect with their audience in different settings? This book draws analytical inspiration from the Aristotelian modes of persuasion to shine new light upon the articulation of British conservatism, examining the oratory and rhetoric of twelve key figures from Conservative Party politics. The individuals featured are Stanley Baldwin, Winston Churchill, Harold Macmillan, Iain Macleod, Enoch Powell, Keith Joseph, Margaret Thatcher, Michael Heseltine, John Major, William Hague, Boris Johnson and David Cameron.