The Save Darfur movement gained an international following, garnering widespread international attention to this remote Sudanese territory. Celebrities and othe

Introduction : violence narratives and the cultural politics of identity -- Performing humanity : suffering and the making of global citizens -- Humanitarian pu

Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relatio

This volume expands the field of consumer behavior in marketing in order to understand the “real world”, of underserved and underexplored populations, moder

I don’t claim to be a branding expert. I don’t build brands for a living and I haven’t spent years learning about logo design and color psychology. Howeve